000 00898nam a2200289 u 4500
001 LEO01000000000000000059792
005 20171019183240.0
008 080305s2003 xxua r 000 0 eng d
020 _a1564969053
035 _a060619
040 _aUIALE
_bspa
_cUIALE
041 0 _aeng
050 0 4 _aNC 1003
_bE83.2003
100 1 _aEvans, Judith,
_d1964-
245 1 0 _aChallenging the Big Brands :
_bHow New Brands Win Market Share with Innovative Design /
_cJudith Evans, Cheryl Dangel Cullen
260 _aGloucester, Massachusetts :
_bRockport Publishers,
_cc2003
300 _a176 p. :
_bil. ;
_c29 cm.
650 0 _aLogos (Símbolos)-
_xDiseño
650 0 _aMarcas registradas-
_xDiseño
700 1 _aDangel Cullen, Cheryl
904 _aAC
905 _aLibro
915 _a2003
916 _aIGS
917 _aXXU
942 _cBK
999 _c59702
_d59702