000 | 00770nam a2200253 4500 | ||
---|---|---|---|
001 | LEO01000000000000000017263 | ||
005 | 20171019173431.0 | ||
008 | 991125s1989 xxu 000 0 eng d | ||
020 | _a0538800100 | ||
035 | _a029859 | ||
035 | _a042379 | ||
040 |
_aUIALE _bspa _cUIALE |
||
041 | 0 | _aeng | |
050 | 0 | 4 |
_aHF 5415 _bS417 |
100 | 1 | _aShaw, Roy T. | |
245 | 1 | 0 |
_aMarketing / _cRoy T. Shaw, Richard J. Semenik |
260 |
_aCincinnati : _bSouth-Western, _cc1989 |
||
300 |
_a484 p. ; _c24 cm. |
||
500 | _aIncluye apéndices e índice | ||
650 | 0 | _aMercadotecnia | |
700 | 1 | _aSemenik, Richard J. | |
942 | _cBK | ||
999 |
_c17238 _d17238 |