000 00811nam a2200253 4500
001 LEO01000000000000000012968
005 20171019172838.0
008 991125s1983 xxuad 000 0 eng d
020 _a088244252X
035 _a020448
040 _aUIALE
_bspa
_cUIALE
041 0 _aeng
050 0 4 _aHF 5415
_bG624.1983
100 1 _aGovoni, Norman A.P.
245 1 0 _aCases in Marketing /
_cNorman A.P. Govoni, Jean-Pierre Jeannet, Henry N. Deneault
250 _a2a ed.
260 _aColumbus, Ohio :
_bGrid Publishing,
_c1983
300 _a268 p. :
_bil., tbs. ;
_c23 cm.
440 0 _aGrid Series in Marketing)
650 0 _aMercadotecnia-
_xEstudio de casos
700 1 _aDeneault, Henry N.
700 1 _aJeannet, Jean-Pierre
942 _cBK
999 _c12950
_d12950