Marketing /
Shaw, Roy T.
Marketing / Roy T. Shaw, Richard J. Semenik - Cincinnati : South-Western, c1989 - 484 p. ; 24 cm.
Incluye apéndices e índice
0538800100
Mercadotecnia
HF 5415 / S417
Marketing / Roy T. Shaw, Richard J. Semenik - Cincinnati : South-Western, c1989 - 484 p. ; 24 cm.
Incluye apéndices e índice
0538800100
Mercadotecnia
HF 5415 / S417